event tracking
Oct. 10, 2024
6:00 pm  -  11:00 pm ET

Couture for a Cure 2024

Registration for this event has closed. 

Get ready for an evening of fashion, splendor and philanthropy as Couture for a Cure returns for its 19th year.

Join co-hosts Carol Van Andel and Rebecca Wierda for an unforgettable evening in support of Van Andel Institute. You’ll get to see the newest trends from the luxury specialists at Leigh’s, along with an exclusive look at the Holiday/Resort 2025 collection from this year’s featured designer, A.L.C. Founded by Andrea Lieberman, A.L.C. offers classics with a modern twist, building a foundation of exclusive fabrications, world-class construction and thoughtful-yet-subtle design details. The Holiday/Resort 2025 Luxe Fluidity collection offers a comprehensive wardrobe for the season. The assortment features pops of traditional fabrics like corduroy and velvet alongside filmy, voile knits and statement pebbled leather. The result is both bold and refined.

The evening will feature Andrea Lieberman’s presence, along with stunning fashion, a strolling cocktail hour, seated dinner, a chance auction and live entertainment from DJ AB. Guests will receive exclusive gift bags featuring exclusive items from Artistry and event sponsors.

Suggested attire for the evening is cocktail attire. Complimentary valet at the main entrance.

Individual tickets for this event are $250 each.

  • 6:00 pm Main event cocktail reception
  • 7:00 pm Dinner is served
  • 7:45 pm Chance auction closes
  • 8:00 pm Program begins
    Welcome remarks by Kyle Van Andel, Foundation Associate/Outreach Director, David and Carol Van Andel Family Foundation
  • 8:05 pm An update on Van Andel Institute by Carol Van Andel, Executive Director, David and Carol Van Andel Family Foundation
    Van Andel Institute video presentation
    Introduction of Rebecca Wierda, President, Leigh’s
  • 8:15 pm Remarks by Rebecca Wierda, President, Leigh’s
    Leigh’s video presentation
    Leigh’s luxury runway fashion presentation
    Introduction of A.L.C.
    Exclusive look at the Holiday/Resort 2025 collection of A.L.C.
  • 9:00 pm Runway show ends
  • 9:00 pm After party and dancing with AB
  • 11:00 pm Event ends
Andrea Lieberman

A.L.C. was founded by celebrity stylist turned designer Andrea Lieberman in 2009. While touring with clients, Lieberman sought sleek, polished staples she could fit into a carryon and style endlessly. Struggling to find them in the market, Andrea Lieberman she chose to design them herself.

Blending New York edge with Los Angeles ease, the women’s ready-to wear line is distinctive for its luxurious quality, meticulous attention to detail, and confident silhouettes. A.L.C. equips stylish women for every facet of life

Thank you to our incredible 2024 sponsors!

Amway Artistry Beauty Bundle
Includes the Artistry Intensive Skincare 14 Night Reset Program, the Artistry Hydrating Skin Nutrition Package, 4 Artistry Eye Shadow Quads, 5 Artistry Light Up Lip Colors and 2 Artistry Blush Duos.
Value: $734

Amway Grand Plaza Hotel — Bed, Bottle & Beef
An overnight stay at the Amway Grand Plaza Hotel, a bottle of wine and a $100 gift card to be enjoyed at Ruth’s Chris Steak House.
Value: $500

Cheeky Strut Haircare Basket
Divi Hair Vitamins, plus Shu Uemura products including:
Nendo Definer pomade, Ishi Sculpt pomade, Uzu Cotton cream, Umou Hold cream, Netsu Design cream, Wata Wave texturizing spray, Kaze Wave mousse, Awa Volume mousse, Shiki Worker blow-dry primer, Tsuki Shape blow-dry spray, Moya Hold hair spray, and Tsuyu Sleek blow-dry oil spray.
Value: $595

Coiffeteria Salon Product Bundle
Assorted beauty and wellness products, including:

  • Hugh & Grace Pure Marine Collagen Peptides
  • Hugh & Grace Hydrate and Detox Mix
  • BOB Restore & After Shampoo
  • BOB Restore & After Conditioner
  • BOB Hi-Hydrating Moisturizing Oil
  • BOB Lifted Root Volumizer
  • Gift Certificate for a “Shampoo & Style” session including bond treatment

Value: $309

Design 1 Salon & Spa — Pretty Woman Package
Haircut and blowout with brush work, wellness pedicure, and signature manicure — 2.25 hours.
Value: $179

Diamond Tennis Bracelet
1.32 ctw lab grown diamond tennis bracelet set in solid 14k yellow gold.
Value: $1,950

DJ Package
Enjoy a 3-hour dance party with DJ AB! Equipment set up and tear down is included. Must be a mutually agreed upon date and within a 20-mile radius of downtown Grand Rapids. Saturday bookings are excluded.
Value: $2,500

Exclusive Leigh’s Shopping Experience
Leigh’s will treat you and three friends to an exclusive in-store experience. First, Leigh’s makeup artists will pamper you with a skincare consultation and makeup application as you enjoy lovely refreshments. Next, you will meet with a Leigh’s buyer for a private overview of the season’s hottest trends and how they can be interpreted into your own personal style. Then, shop to your heart’s content! Leigh’s has included four $100 gift cards in this package for your shopping enjoyment and they will be giving back 10% of your group’s purchases to Van Andel Institute. Date to be mutually agreed upon.
Value: $1,500   

Funky Buddha Yoga Membership
One month of unlimited yoga at any of Funky Buddha Yoga Hothouse’s four locations.
Value: $139

Great Lakes Bagworks 2-Piece Set
Full circle tote bag and accessory clutch, created with upcycled sailcloth.
Value: $285 

“Intro to Pickleball Camp” Package for 16 Players led by Pickleball Experts at 20×44 Sports
Enjoy a two-hour beginner’s pickleball lesson at the Amway Grand Plaza Hotel Rooftop Pickleball Courts. The package is for up to 16 players and can be held at a time of your choosing. You can bring coworkers, employees, or friends to learn from the pickleball experts at 20×44 Sports.
Value: $1,000  

Introductory Month of Unlimited Pure Barre
For new clients only, to take place at either the Grand Rapids or Grandville location.
Value: $149

Kendra Scott Jewelry
Matching set — Juliette gold pendant necklace and Juliette drop earrings.
Value: $115

Pickleball Tote Bag and Accessories
“Pickleball Vibes” tote bag filled with the following: Holbrook Mav Pro paddle, Holbrook Mav Pro E paddle, a set of three Holbrook outdoor pickleballs, baseball hat, visor, pickleball mug, two can coolers, and a set of pickleball-themed beverage mixing sticks.
Value: $512

Renewal Skin Spa HydraFacial & Diamond Glow Facial Package
Two of our favorite medical grade facials to leave you with the ultimate glow. Enjoy one now and one later!
Value: $338

Rueben Antonio Floral & Design
$500 gift card for fresh floral.
Value: $500

Simone Bag  by A.L.C.
The Simone Bag is crafted with nylon twill and embellished with crystals.  The mini silhouette features a soft flexible shape with a twisted handle for modern impact.
Value: $495

Siren & Proper Lash and Brow Beauty Bundle
$250 gift card to Siren & Proper, 2 signature Mink Lash kits, Lash Lift Mascara, RevitaBrow serum, RevitaLash serum, 2 signature lash & brow wands, one signature candle, hemp fiber blotting papers.
Value: $625

The Parlour Haircare Bundle
$50 gift card to The Parlour at CityFlatsHotel, plus Kevin Murphy Bond Building Treatment, Eleven Hydrate My Hair shampoo, Eleven Hydrate My Hair conditioner and Eleven Repair Treatment.
Value: $179

Urban You Reserve VIP Party
Elevate your next gathering with an unforgettable experience for up to six guests. Each attendee will enjoy our signature wellness bar, express medical spa services, and a personalized consultation with an expert provider. Savor a selection of fine wine and appetizers as you and your guests indulge in an evening or afternoon of pure wellness and pampering. The host will receive free neurotoxin (Jeuveau) for a year (up to 250 units).

Event Highlights:

  • Skincare Masterclass: A brief session where guests can learn about skincare routines and products for men and women.
  • Aesthetic Services: Choice of a revitalizing express facial or dermaplaning for each guest.
  • Skin Rejuvenation Consultations: Free consultations are available for guests interested in biostimulators, hydration boosters, fillers, or neurotoxins, with special event pricing.
  • Wellness Bar: Vitamin Shots – B12 vitamin injections to increase energy and wellness.
  • Pampering Services: Hand paraffin treatment – a warm, relaxing treatment that leaves hands soft and smooth.
  • Set an appointment for a full wellness consultation which includes Urban You’s Reserve experience – NuCalm’s neuroacoustic options of recovery and restoration.
    Value: $5,500

Vintage-Inspired Necklace and Bracelet Set
Hand-soldered bee with replica old coin on vintage necklace chain, and vintage chain bracelet with shackle.
Value: $458

Event Details

Venue: Van Andel Institute 333 Bostwick Ave. NE Grand Rapids

Contact Info:

Email: Sarah Rollman

Thanks to our wonderful sponsors!

Presented by

Title Sponsor

Vogue Sponsor

AVANT-GARDE Sponsors

  • Chuck and Christine Boelkins

  • Eileen DeVries Family Foundation

Eclectic Sponsors

  • Dan and Sherry Bowen

  • Dave and Donna Hockstra

  • J.C. and Tammy Huizenga

  • Kurt and Madelon Hassberger and Jenny Peterson

  • Brian DeVries & Barbara Pugh

Chic Sponsors

  • Jeffrey and Kate DeLongchamp

  • Robert and Karri Gabridge

  • Gallagher Logo
  • Patti Griswold

  • Paul & Sheryl Haverkate

  • Bill and Starr Humphries

  • Dr. Peter and Veronica Jones

  • The Skoog Family

  • Scott and Janet Spoelhof Foundation

  • Mike and Gayle VanGessel

  • Vicky Weller

Makeup Sponsor

Hairstylist Sponsor